APPENDIX 1: ONLINE SURVEY QUESTIONNAIRE
APPENDIX 1: ONLINE SURVEY QUESTIONNAIRE
Improving the Transport Scotland Website
Thank you for taking the time to help improve the Transport Scotland website. The survey is being carried out for us by the independent research organisation, Ipsos MORI, and all of the answers will be treated in the strictest confidence. It should take between 5 and 10 minutes to complete.
The results will be used to improve the design and content of the Transport Scotland website.
ASK ALL
Q1 How did you find the Transport Scotland website today? Please select just one option
SINGLE CODE
I followed a link from another website |
1 (Please type in which website __________) |
I typed words into a search engine |
2 (Please type in the terms you searched on___________) |
I typed the website address in directly |
3 |
The website is stored in my list of internet favourites |
4 |
Don’t know / Can’t remember |
5 |
Q2 What was it that you came to the website to find today? Please select all that apply.
MULTICODE
A news item |
1 |
General information related to roads |
2 |
General information related to rail |
3 |
Details of a specific transport project |
4 |
A specific report |
5 |
Information on concessionary travel |
6 |
Careers/job vacancies |
7 |
Information about Transport Scotland as an organisation |
8 |
Nothing specific, I was just browsing |
9 |
Other (please write in what) |
10 |
Q3 While using the website today, which of the following sections of the site did you visit? You can choose as many options as you like.
MULTICODE OK
Home page |
1 |
About us section |
2 |
Road section |
3 |
Rail section |
4 |
Concessionary travel section |
5 |
Projects section |
6 |
Reports section |
7 |
News section |
8 |
Careers section |
9 |
Links section |
10 |
None of these |
11 |
Don’t know / Can’t remember |
12 |
Q4 Did you find all of the information that you were looking for today?
SINGLE CODE
Yes, all of it |
1 |
No, but I found most of it |
2 |
No, but I found some of it |
3 |
No, I found none of it |
4 |
Don’t know |
5 |
ASK ALL THAT DID NOT FIND WHAT THEY WERE LOOKING FOR AT Q4
Q5 What was it you were looking for that you were unable to find while using the Transport Scotland website today? Please type in your answer in the box below.
WRITE IN
|
ASK ALL
Q6 How useful is the information you found on the Transport Scotland website today?
SINGLE CODE
Very useful |
1 |
Fairly useful |
2 |
Not very useful |
3 |
Not at all useful |
4 |
I didn’t find any information |
5 |
Q7 How often have you used the Transport Scotland website in the last 6 months?
SINGLE CODE
This is the first time I’ve visited the site |
1 |
All or most days |
2 |
Once or twice a week |
3 |
Once or twice a month |
4 |
Once or twice in the last 3 months |
5 |
Once or twice in the last 6 months |
6 |
Don’t know / Can’t remember |
7 |
DO NOT ASK THOSE WHO SAY THIS IS FIRST VISIT AT Q7
Q8 Which areas of the website, if any, do you usually visit when you use the Transport Scotland website? You can choose as many options as you like.
MULTICODE OK
Home page |
1 |
About us section |
2 |
Road section |
3 |
Rail section |
4 |
Concessionary travel section |
5 |
Projects section |
6 |
Reports section |
7 |
News section |
8 |
Careers section |
9 |
Links section |
10 |
None of these |
11 |
Don’t know / Can’t remember |
12 |
ASK ALL
Q9 Overall, how satisfied are you with the Transport Scotland website?
SINGLE CODE
Very satisfied |
1 |
Fairly satisfied |
2 |
Neither satisfied nor dissatisfied |
3 |
Fairly dissatisfied |
4 |
Very dissatisfied |
5 |
Don’t know |
6 |
Q10 Below are some statements about the Transport Scotland website. To what extent do you agree or disagree with each statement?
SINGLE CODE EACH ROW
RANDOMISE LIST
|
Strongly |
Tend to |
Neither |
Tend to |
Strongly |
Don’t |
The website content is clear and easy to understand |
1 |
2 |
3 |
4 |
5 |
6 |
I have difficulties finding my way around the website |
1 |
2 |
3 |
4 |
5 |
6 |
The information on the website is specific enough to meet my needs |
1 |
2 |
3 |
4 |
5 |
6 |
The website looks and feels well designed |
1 |
2 |
3 |
4 |
5 |
6 |
Some of the information on the website is out-of-date |
1 |
2 |
3 |
4 |
5 |
6 |
It usually takes me a long time to find the information I need |
1 |
2 |
3 |
4 |
5 |
6 |
The information on the website is useful to me |
1 |
2 |
3 |
4 |
5 |
6 |
It takes a long time to download information and reports from the website |
1 |
2 |
3 |
4 |
5 |
6 |
I remember where to find information I have looked for on previous visits |
1 |
2 |
3 |
4 |
5 |
6 |
Q11 Have you ever used the search facility on the website?
SINGLE CODE
Yes |
1 |
No |
2 |
Don’t know |
3 |
ASK ALL WHO SAY YES AT Q11
Q12 Does the Transport Scotland website search facility help you to locate the information you are looking for?
SINGLE CODE
Yes, all the time |
1 |
Yes, most of the time |
2 |
Yes, some of the time |
3 |
No |
4 |
Don’t know |
5 |
ASK ALL
Q13 In your opinion, what improvements would you like to see made to the Transport Scotland website?
WRITE IN
|
No improvement needed |
Q14 Which of the following, if any, would you like to be able to do using the Transport Scotland website?
MULTICODE
Download reports |
1 |
Subscribe to an email newsletter |
2 |
Download or listen to podcasts relating to transport projects or issues |
3 |
Download or watch videos relating to transport projects or issues |
4 |
Other |
Please write in (_____________) |
The next few questions are about yourself. We collect this information purely to help analyse the findings of the survey. None of the information you provide can be traced back to you as an individual.
Q15 Which of the following regions best describes where you live? Please select just one option
SINGLE CODE
Aberdeen and North-East |
1 |
Central and Fife |
2 |
Edinburgh and Lothians |
3 |
Glasgow and Strathclyde |
4 |
Highlands and Islands |
5 |
South Scotland |
6 |
Tayside |
7 |
Other UK |
8 |
Elsewhere in Europe |
9 |
Elsewhere in the world |
10 |
Q16 Are you male or female?
SINGLE CODE
Male |
1 |
Female |
2 |
Q17 Which of the following age ranges do you belong to?
SINGLE CODE
Under 18 |
1 |
18-24 |
2 |
25-34 |
3 |
35-54 |
4 |
55-64 |
5 |
Over 65 |
6 |
Rather not say |
7 |
Q18 Do you have a disability or learning difficulty?
SINGLE CODE
Yes |
1 |
No |
2 |
ASK ALL WHO SAY YES AT Q18
Q19 Please state which of the following impairments apply to you.
MULTICODE
Deafness or severe hearing impairment |
1 |
Blindness or severe vision impairment |
2 |
A condition that substantially limits one or more basic activities such as typing or using a mouse |
3 |
A learning disability (such as Down’s Syndrome) |
4 |
A learning difficulty (such as dyslexia) |
5 |
Other |
6 Please type in |
Rather not say |
7 |
Q20 What assisted technology, if any, do you use to access the Transport Scotland website?
SINGLE CODE
WRITE IN
|
None |
ASK ALL WHO SAY YES AT Q18
Q21 Have ever had any problems using this website?
SINGLE CODE
Yes |
1 |
No |
2 |
ASK ALL WHO SAY YES AT Q20
Q22 What problems have you had when using this website?
SINGLE CODE
WRITE IN
|
ASK ALL
Q23 And which of the following best describes the sector in which you work?
SINGLE CODE
Transport |
1 |
Public sector - Local government |
2 |
Public sector - Central Government |
3 |
Public sector - Parliament |
4 |
Other public sector |
5 |
Media/Journalist/PR |
6 |
Voluntary Sector |
7 |
Academic |
8 |
Other sector |
9 (Please type in_____________) |
I am unemployed |
10 |
I am retired |
11 |
I am a student |
12 |
None of these |
13 |
Thank you for taking the time to complete this survey. It is very much appreciated.
We will be undertaking some follow-up research to explore improvements to the website in more detail. Would you be happy to be contacted by Ipsos MORI in future, about taking part in further research about how the Transport Scotland website can be improved?
IF YES
Please provide some contact details, so that Ipsos MORI are able to contact you in the future. This information will not be shared with Transport Scotland and will remain confidential at all times.
NAME |
_________________________________________________________________ |
E-mail address |
_________________________________________________________________ |
Contact number |
_________________________________________________________________ |
Post code |
_________________________________________________________________ |
IF CODE 1 (TRANSPORT) AT Q22 AND PROVIDE CONTACT DETAILS ABOVE ASK
Q24 Which of the following best describes the specific area of transport in which you work?
SINGLE CODE
Transport - road |
1 |
Transport - rail |
2 |
Transport - engineering |
3 |
Transport - other (please type in what) |
4 |
IF CODES 2-12 AT Q23 AND PROVIDE CONTACT DETAILS FOR FURTHER RESEARCH
Q25 In order to assist us in gathering a variety of views in our further research, could you please indicate whether you fall into any of the following categories.
MULTICODE OK
I am directly affected by Transport Scotland’s work or projects |
1 |
I have a professional interest in Transport Scotland’s work or projects |
2 |
I am involved in a transport interest group |
3 |
None of the above |
4 |
Rather not say |
5 |